Questions?

Got Any

How do you measure the impact of your design work?

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By tying design decisions to key business and user metrics, ensuring outcomes are quantifiable and aligned with goals.

How do you measure the impact of your design work?

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What’s your process for balancing user experience with business goals?

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I focus on the intersection of user delight and measurable business growth, ensuring both dimensions are addressed.

What’s your process for balancing user experience with business goals?

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How do you leverage AI and emerging technologies in your design work?

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I integrate AI where it creates tangible value. At Zepto, I used GPT-powered theme based buying experience to improve personalization in search, directly boosting conversions and helping customers plan better.

How do you leverage AI and emerging technologies in your design work?

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How do you collaborate with cross-functional teams?

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I see collaboration as part of the design process itself. I’ve worked closely with product, engineering, and data teams to design scalable systems — like Zepto’s internal rule engine, which cut TAT by 90%.

How do you collaborate with cross-functional teams?

+

Still having questions? Please contact me via email:

How do you measure the impact of your design work?

+

By tying design decisions to key business and user metrics, ensuring outcomes are quantifiable and aligned with goals.

How do you measure the impact of your design work?

+

What’s your process for balancing user experience with business goals?

+

I focus on the intersection of user delight and measurable business growth, ensuring both dimensions are addressed.

What’s your process for balancing user experience with business goals?

+

How do you leverage AI and emerging technologies in your design work?

+

I integrate AI where it creates tangible value. At Zepto, I used GPT-powered theme based buying experience to improve personalization in search, directly boosting conversions and helping customers plan better.

How do you leverage AI and emerging technologies in your design work?

+

How do you collaborate with cross-functional teams?

+

I see collaboration as part of the design process itself. I’ve worked closely with product, engineering, and data teams to design scalable systems — like Zepto’s internal rule engine, which cut TAT by 90%.

How do you collaborate with cross-functional teams?

+

Still having questions? Please contact me via email:

Words

From

Others

  • Jeevanshu Narang

    Lead Product Designer - Swiggy

    “Shreya’s empathy, product thinking, and journey-mapping expertise make her an outstanding designer who consistently turns complex problems into elegant solutions.”

  • Harin Nitisvaar

    Senior Product Designer -CRED

    "She consistently brings fresh ideas, sharp design thinking, and great vibes that lifts the whole team. She is a true mix of creativity and fun at zepto"

  • Snehal Singh

    Senior Product Manager- Zepto

    “Shreya’s empathy, product thinking, and journey-mapping expertise make her an outstanding designer who consistently turns complex problems into elegant solutions.” .

  • Vibhuti Gupta

    Product Designer- CS Disco

    “I vouch for Shreya’s clarity, structure, and strong product thinking—she simplifies complex problems into user-focused solutions. Collaborative and reliable, she’s a true asset to any team."

  • Jitender Sharma

    Senior Product Designer -Razorpay

    "Shreya is an exceptional designer with a sharp eye for detail—I had the chance to work with her on a project separately, and her creativity and problem-solving truly stood out."

Jeevanshu Narang

Lead Product Designer - Swiggy

“Shreya’s empathy, product thinking, and journey-mapping expertise make her an outstanding designer who consistently turns complex problems into elegant solutions.”

About

Me

Life / Hobbies

Beyond work, I have a love for digital art, and exploring new creative ideas, I enjoy mixing nostalgia with innovation.

I’m also deeply connected to nature , traveling, hiking, and swimming 🏊 are my ways of recharging⚡️. Painting lets me slow down and express ideas, while the gym 🏋️ keeps me grounded and disciplined.

I love picking up new hobbies in my free time, from trying creative crafts to exploring new fitness routines. For me, creativity isn’t just about visuals — it’s about solving problems in unique ways, both in design and in life.


Wild, free, and grounded.

Lost in the beauty of green 🌿

I'm a gym girlie too 🏋️

Nature is love 💚

Yes, I'm currently working at Zepto

Yep, that's me

More on instagram

Wild, free, and grounded.

Lost in the beauty of green 🌿

I'm a gym girlie too 🏋️

Nature is love 💚

Yes, I'm currently working at Zepto

Yep, that's me

More on instagram

Skills / Tools

I focus on end-to-end product design, combining UX/UI design, interaction design, and product thinking to create intuitive, high-impact experiences.

My approach is about usability and scalability—leveraging data, personalization, and AI-driven design to deliver modern, responsive products that delight users and drive measurable results.

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Years of Experience

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Years of Experience

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Completed Projects

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Completed Projects

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Organiszations

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Organiszations

Workflow

My

Designing with impact requires more than good visuals—it’s about solving the right problems, validating with data, and iterating until outcomes are clear. My workflow blends creativity with rigor, ensuring every project moves from idea to launch with measurable results

01.

Framing the Right Problem

I start by aligning with teams on goals, success metrics, and customer needs. For me, it’s not just “what to design” but why it matters—every project begins with clarity on impact.

02.

Research & Insights

I dive into qualitative and quantitative signals—user interviews, behavioral data, funnel drop-offs, and A/B tests. This mix helps uncover real pain points and opportunities.

03.

Iterative Design & Validation

I move fast from sketches to prototypes, testing and refining along the way. Early feedback loops with users and stakeholders keep designs grounded in reality, while ensuring they scale.

03.

Iterative Design & Validation

I move fast from sketches to prototypes, testing and refining along the way. Early feedback loops with users and stakeholders keep designs grounded in reality, while ensuring they scale.

04.

Launch & Iterate

For me, it doesn’t end at shipping. I measure performance, learn from behavior, and keep refining to make products not just usable but impactful. Every project is a chance to balance intuition with data and push experiences forward.

Design, to me, is never one-and-done. It’s a cycle of learning, evolving, and raising the bar—turning shipped features into lasting experiences that grow with users.

Design, to me, is never one-and-done. It’s a cycle of learning, evolving, and raising the bar—turning shipped features into lasting experiences that grow with users.

Audience Manager

An internal platform to help teams define audiences the way they think and activate them instantly

Audience Manager

An internal platform to help teams define audiences the way they think and activate them instantly

Audience Manager

An internal platform tool to help teams define audiences the way they think and activate them instantly

Swap & Save

Reimagining the cart as a decision-support surface, surfacing contextual recommendations that help users save money or make smarter choices.

Swap & Save

Reimagining the cart as a decision-support surface, surfacing contextual recommendations that help users save money or make smarter choices.

Swap & Save

Reimagining the cart as a decision-support surface, surfacing contextual recommendations that help users save money or make smarter choices.

Self-Negotiation for sellers

Created a fully automated system for users to sell their cars at their desired prices, even if they drop out at any stage of the selling journey, Reducing dependency & digitising traditional Offline Approach.

Self-Negotiation for sellers

Created a fully automated system for users to sell their cars at their desired prices, even if they drop out at any stage of the selling journey, Reducing dependency & digitising traditional Offline Approach.

Self-Negotiation for sellers

Created a fully automated system for users to sell their cars at their desired prices, even if they drop out at any stage of the selling journey, Reducing dependency & digitising traditional Offline Approach.

Locality Inisghts

The objective of the project was to educate users about the localities in the area/city they are/going to look for the property.

Locality Inisghts

The objective of the project was to educate users about the localities in the area/city they are/going to look for the property.

Locality Inisghts

The objective of the project was to educate users about the localities in the area/city they are/going to look for the property.

PRODUCT DESIGNER II
Currently at LevelAI (Designing AI driven Products)

Previously at Zepto, Cars24, Simpl and Housing.com

PRODUCT DESIGNER II
Currently at LevelAI (Designing AI driven Products)

Previously at Zepto, Cars24, Simpl and Housing.com

PRODUCT DESIGNER II

Currently at LevelAI ( Designing AI driven products)

Previously at Zepto, Cars24, Simpl and Housing.com

With 3+ years of product design experience, designing impactful digital products, I create user experiences that are intuitive, data-driven, and growth-focused, balancing aesthetics with measurable business impact.

With 3+ years of product design experience, designing impactful digital products, I create user experiences that are intuitive, data-driven, and growth-focused, balancing aesthetics with measurable business impact.

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